Bedrock Security has announced the launch of its comprehensive data security platform. Empowering organizations to effectively manage data risk introduced by cloud and generative AI (GenAI), Bedrock continuously discovers, manages, and protects sensitive data.

The platform is powered by AI Reasoning (AIR) Engine, which automatically understands what data is most material to an enterprise, effectively protecting their most valuable assets without slowing down data growth and business success. The company also announced $10 million in seed funding led by Greylock.

Bedrock Security was co-founded by data security experts Pranava Adduri and Ganesha Shanmuganathan. Adduri, with a rich history at Rubrik and AWS, identified the critical challenges in enterprise data protection. Shanmuganathan, with a strong engineering background from Cohesity and VMware and holding over 50 patents, matched this insight with his system architecture skills. Together, they developed the Bedrock Platform, a revolutionary, scalable solution designed to meet the complex data security needs of today’s enterprises.

“We purpose built Bedrock with the imperative understanding that data is foundational to organizational growth, especially with the rapid adoption of generative AI,” stated Pranava Adduri, CEO and co-founder of Bedrock Security.

Adduri added, “By fully understanding an organization’s data at the scale and speed demanded by modern enterprises, we are addressing the shortcomings of Data Security Posture Management (DSPM) and legacy data security solutions. Modern LLM architectures like Retrieval Augmentation Generation (RAG) ingest a large volume and variety of data very quickly. Unlike legacy solutions, Bedrock can effectively ensure protected information, such as regulated data and core intellectual property (IP), is not ingested into these AI models. Bedrock’s mission is to empower modern businesses to embrace all data without increasing risk.”