Virtual events are becoming a norm as it allows companies to directly reach out to their audience. However, unlike in-person, physical events these virtual events don’t offer the same benefits of physical activities and interactions. There are no hallway tracks where you bump into someone and that encounter leads to a business partnership or long-term friendship. Jeff Morris, VP of Product and Solutions Marketing at Couchbase believes that they have learned from other events and created an experience that will mitigate the cons of online events while increasing the pros. So how is Couchbase trying to do it?

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